FEATURE Lomu Rugby Polo Available Now
Alex Kure
The FEATURE ready-to-wear lineup continues to evolve with the introduction of the Lomu Rugby Polo, a piece that nods to classic athletic heritage while fitting seamlessly into modern style rotations. Rooted in rugby inspiration, it brings structure, texture, and character to a timeless silhouette—made to feel substantial the moment you put it on.
Crafted from 100% heavy cotton jersey, the Lomu Rugby Polo is designed for durability and comfort. The fabric holds its shape while offering a soft, lived-in feel over time, making it a dependable option whether you layer it or wear it as a statement piece. The jersey knit provides subtle stretch and breathability, adapting to movement while maintaining its distinctive athletic character.
A defining element of the Lomu Rugby Polo is its bold horizontal chest panel—a direct reference to traditional rugby jerseys worn by clubs and national teams throughout the sport's history. This band creates a striking visual break across the torso and serves as the canvas for the prominently displayed 'FEATURE' wordmark. The same striped detailing extends to the sleeves, creating visual continuity and reinforcing the athletic pedigree.
Positioned on the left chest, the embroidered crest badge elevates the design with refined detailing. This heraldic approach draws from rugby's club tradition, where crests represent team identity and legacy. The 'ATG' monogram appears subtly on the right chest in matching embroidery, creating balance without overwhelming the design. A contrast poplin placket sets the tone from the collar down, offering a crisp, structured look against the heavier jersey body. The standard fit delivers structure without feeling rigid—made for consistent wear and easy styling.
The FEATURE Lomu Rugby Polo is now available in Red, Navy, and Dark Green.
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